Manly Psyche

Not too suave, rich
While not false advertising, exactly, it is cruel preying on male ineptness simply shopping for shampoo.    I consider myself a more savvy consumer than most.  Purchasing the wrong item was a three step affirmation.  A lesser man might have made his selection after the first or second step in the thought process:

  1. Spot familiar brand. “Suave” = cheap!  Good.
  2. Notice new bottle color.  “REFRESHING” = blue!  Good.
  3.  Identify with large print. “MEN” = me!  Good.

It wasn’t until using the product that I noticed nowhere on the deceptive bottle did it say “shampoo“.  Instead the label reads in small, insignificant print, “body wash“. Like any self respecting male, am too proud to return a $1.67 bottle of body wash.  Also too stubborn to let them get away with this!  I’ll continue to use body wash on my hair.  No, it doesn’t lather up the same and, no, it doesn’t leave any kind of bounce or shine or any of those special things genuine shampoo does.  I’m going to use every last drop before buying their brand again.  And I WILL buy their product again.  Because it will still be the cheapest.

This experience causes me to wonder whether anyone purchases body wash intentionally, the first time.

Advertisements

About Richard Evans


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

tenyearreadinglist.wordpress.com/

Relating the Classics to Modern Life

Pick Wayne's Brain

I write liberal political song parodies because somebody has to.

The Neighborhood

telling the story from every vantage point

Sony Arouje

a programmer's log

romiller.com

Program Manager on the .NET team at Microsoft

@ShaneBrewer

Computer whisperer. 80/20 Thinker. Accelerated financial freedom designer. User of technology for automation and visualization. Lifestyle designer.

Taking the Short View

Short reviews on TV, films, books & anything and everything else

Art Attack

Discovering art in everything

Maintaining Marilyn's Memory

Family and Friends Remember

Living on Eastern Time

The Return of the Prodigal Wolverine

Kayla(incoffeespoons)

Measuring out my attempts at real life.

PASS THE REMOTE

A fine WordPress.com site

Bookish Batz

Books! Books! Books! Book Reviews and Recommendations.

Just Melinda

my half-hearted attempts to blog

LIZ KATE

Actress. Songstress. Musician.

#PeaceCorps_lyfe

Personal accounts of my 27 months as a Peace Corps Volunteer in Cameroon.

Review Junky

Reviews, opinions and more!

"I've Got a Golden Ticket!"

Staying a positive business owner in a hectic economy and a few helpful tips along the way...

NonJersey Girl

The world according to a NonJersey Girl living in Jersey

Addicted to Media

my half-hearted attempts to blog

Are You Zhazha?

Parent, Worker, Runner, Person, Stuff - Yep, pretty much sums it up.

Tween There Done That

Tales from the front lines of parenting by Laurie Gelman

Your Daily Vegan

my half-hearted attempts to blog